Willkommen to Frankenmuth!

This sample itinerary can be customized for any time of year.

Frankenmuth offers a variety of year-round activities for your groups. Enjoy Bavarian hospitality as you recharge, renew, and refresh. Experience fantastic festivals, eclectic shopping, wonderful indoor waterparks, and rich history and culture in Michigan’s “Little Bavaria.”

10:00am – 12:00pm
Begin your day at the world’s largest Christmas store! Bronner’s Christmas Wonderland is the size of one-and-a-half football fields, celebrating Christmas all year long. With over 50,000 trims and gifts, it really is a shopper’s dream, surrounding you in the sights and sounds of the Christmas spirit. Need a break from shopping? Season’s Eatings offers light refreshments for the weary shopper. Christmas Lane is illuminated nightly and Bronner’s Silent Night Chapel is open year round.

12 – 1:00pm
Recharge with a world famous, all-you-can-eat chicken dinner at the Bavarian Inn Restaurant or Zehnder’s of Frankenmuth!

1 – 3:00pm
Take in three spectacular museums during your Frankenmuth visit and leave with a wealth of knowledge and fond memories. The Frankenmuth Historical Museum tells the story of this charming German town, from its beginnings to present day. Its sister museum, the Lager Mill Brewing Museum, tells the story of the area’s rich brewing history. At Michigan’s Military & Space Heroes Museum you can view over 140 displays and a collection of over 700 exhibits devoted to the wartime experiences of men and women from the state of Michigan.

3 – 6:00pm
Head to the River Place Shops for over 40 unique stores and attractions! Be sure to tour the Bavarian Belle Riverboat. The tour includes a fabulous narrated story of Frankenmuth on the Cass River aboard the family-owned, 150-passenger authentic paddlewheel riverboat, the Bavarian Belle.

6 – 8:00pm
Taste Frankenmuth’s finest beer at the Frankenmuth Brewery and take a tour of the facility. This microbrewery was founded in 1862, which makes it the oldest microbrewery in America! This is also Michigan’s original craft brewery. They welcome your groups to drink, dine, and relax while experiencing over 150 years of brewing traditions.

For more information or to customize this sample itinerary for your group, contact the Frankenmuth Chamber of Commerce & CVB at 800-386-8696 or visit www.frankenmuth.org.

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